Social Media Training - On Fire Marketing
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Social Media Success for Small Businesses

This social media training course is specifically designed to help sole traders and small businesses get to grips with how to use social media channels for your business.

We know how tough it is to juggle the demands of a very small business (being one ourselves!) and social media somehow always gets pushed to the bottom of the list (right?!), but we also know just how important it is too. In this half-day session, you’ll learn all about the different options you have, how to identify and target your market, define your brand, find, create and plan content and, perhaps most importantly, the tools to make it a bit easier too!


Scroll down a bit for the full course outline 👇🏼

Who should attend

This course is perfect if want to start using social media to market your business. You might have dipped your toe in, but not be having much success or you might simply have no idea where to start! Whichever category you fall into, we’ve got your back!

How to book

Feel free to give us a call or drop us an email if you’ve any questions, but if you’re ready and raring to go, you can book now!

Bespoke training


19th March 2020 9.30am – 1.30pm – Book your ticket

30th April 2020 9.30am – 1.30pm – On sale soon

25th June 2020 9.30am – 1.30pm – On sale soon

Essential info

Location: our offices in Royton, Oldham

Cost: £150 (exc VAT) per person

Extras: Ongoing post-training support and lunch provided

Training webpage

Course outline

The basics

  • The platforms and the stats
  • Why you need to use social media
  • Picking your platforms

Social media strategy

  • Identifying your target audience
  • Defining your brand online
  • What your competitors are doing
  • Targets and KPIs
  • Bringing it all together

The channels

  • The obvious ones – Facebook, Twitter, Instagram and LinkedIn
  • The not-so-obvious ones – YouTube, Pinterest, Snapchat and TikTok

Creating content

  • Ideas for content
  • Is it the right post for your brand
  • Getting the balance right

Making life easier

  • Building a content calendar
  • Scheduling tools
  • Mobile apps and other tools